According to a study by Malcolm Gladwell reported in his latest book "Talking to strangers" (highly recommended), if you use subjective elements to make a decision, you have one chance

by Gabriel

Case Study

Internet Marketing

News

How to react to a crisis

It was 2008, the greatest crisis that humanity has experienced since that of '29 had already broken out and made illustrious victims. The market collapsed everywhere. The money disappeared. The

by Gabriel

Case Study

Internet Marketing

Do you prefer to become rich or be the king?

Today I start by thanking Jon Hasselman for this report: it was an illuminating reading Jon! Perhaps you know Noam Wasserman's book titled "Founders Dilemmas" and, if you don't know it,

by Gabriel

Case Study

Internet Marketing

A marketing trick that nobody knows

Every time I talk about it with someone, it's always a drama. No one knew it could be done. No one knows how to do it. However, the results are

by Gabriel

Case Study

As a pirate can ruin your career.

Today I had an interesting conversation with one of my subscribers (thanks to Josh O'Brian for this). Josh is a great marketer, but he is also a tough head like few

by Gabriel

The judge and the algorithm

How to react to a crisis

Do you prefer to become rich or be the king?

A marketing trick that nobody knows

As a pirate can ruin your career.