It was 2008, the greatest crisis that humanity has experienced since that of '29 had already broken out and made illustrious victims. The market collapsed everywhere. The money disappeared. The

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How to sell… salami!

As you will know if you have been following me for some time, I live in the mountains, in a village about 1000 meters above sea level. But I was

by Gabriel

Internet Marketing

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What the Nutella inventor taught us

As you already know if you've been following me for a while, I'm Italian. As you can guess from the proliferation of the tricolor if you have come here by

by Gabriel

Internet Marketing

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What really is the Ouija board and why should it interest us as a marketer.

Special topic today. Sometimes I discuss animatedly with a friend of mine, Hugo, who is a big fan of horror movies (poor Hugo!!). He saw them practically everyone and he

by Gabriel

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How to react to a crisis

How to sell… salami!

What the Nutella inventor taught us

What really is the Ouija board and why should it interest us as a marketer.